Branding Your Business
We agree, in principle.
With the deluge of information available, the flood of social media input and all the importance placed on SEO these days, isn't it nice to see a company wear its brand proudly on its chest.
With most companies scrambling to be No. 1 on a virtual list, the 1st to pop up when searching for stuff and always trying to out duel the competition, we at 2112 tend to take a simpler approach. "Practice what you preach."
Your company, your product and ultimately your integrity should be seen in real time.
Clients need to be able to visibly see that you are there, be it on the golf shirt they wear, the pen they use on a daily basis or the chair they take to the local park. "When you are seen, you are noticed." And that's when the conversation begins.
Somewhere in your marketing campaign there should be a reasonable amount of $$$'s to put towards making your company visible, be it at a local level, nationally or world wide. Even the smallest item can peak the biggest interest.